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Project Management Project management helps ensure that a project delivers the expected outcomes, both on time and within budget. This takes collaboration and careful planning. Project management is the application of knowledge, skills, tools, and techniques to meet the project requirements and ach...

Create Social Media Policy 1. List Social Media Accounts- list the official social media accounts for the company and ask employees to follow them. 2. Define responsibilities, Who’s post on the company’s behalf, Communicate responsibly in personal accounts, Disclose affiliation-Tell employees they ...

A target audience is the group of people you want to reach with your marketing message, because they may be likely to take action as a result of seeing it.  1. Demographic- have the same age, gender, household, income, occupation, education, and location. 2. Interest- may all be interested in certai...

Introduction to Social Media Marketing Organic social media marketing, refers to all social media activity that businesses can engage in without paying a fee.  two core aspects of social media Connect Share content companies need connections to their markets to create long-term loyalty. Advertising...

Marketing is the art and science of selling products and services. "Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large." Introduction to Digi...